NEHA SRIVASTAVA
106, T-1, Shushant Estate, Shushant Lok 1,
Sector 52, Gurgaon, Haryana, India
Nationality - Indian
Ph. 00 91 124 4089042
E-mail [email protected]
D.O.B January 4 1973
PTO
INTEREST Copywriting
PROFESSIONAL EXPERIENCE 9 YEARS
2004-Current ICFAI University New Delhi
Formulate Training modules (Team Building, Creativity at work, Get the boss to love you, Failure Vs Achievement, etc.) for entire Northern region, train faculty, marketing staff, administration officers, students and Student advisors. Hold outbound trainings for corporate houses, train lecturers of various colleges on how to deal with students and make the class more interactive. Handle training sessions for students during their Summer Internship. Handling 29 ICFAI MBA centers.
Position – Regional Training Coordinator, North
2001-2003 Inbrit Logistics Ltd. London
Clients handled - Dunn Brothers (Birmingham), Tangent Trading (London), S.Norton (Manchester), PMC (Hong Kong), Global Metcorp (London), Sriji (USA), International Metal Recycles (Stratford Upon Avon), Alumara (Dubai)
Position – Assistant Manager
2000-2001 Xansa India Ltd. New Delhi
Clients Handled - Xansa, Sony, IIS Infotech, Websity, British Gas CBT, Sibos, Escorts website)
Position – Consulting Analyst, Creative.
1999-2000 Equus Advertising New Delhi
(Benetton, Harvest Gold, Daewoo Motors Ltd.)
Position – Sr. Copywriter
1997 – 1999 Mudra Communications Ltd. Ahmedabad
(Ahmedabad Municipal Corporation, Vimal, Paras, Wild-Life preservation
Coined the Brand name – Itchguard for Paras.)
Position - Copy Trainee
SOFTWARES KNOWN
Adobe Photoshop 5.5, Illustrator 8.0, Power Point
Word, Excel.
JOB RESPONSIBILITIES –
Writing copy– Made training modules, created training specific games, wrote and edited print advertisements, brochures, scripts for Benetton , Daewoo Motors, Xansa Websity, ENPC, Scicom, and CMC Computers. Along with print I wrote content for websites, scripts for Computer Based Training Programs and Flash presentations.
Visualizing – Conceptualizing the advert, sitting with the graphic designers and giving the dry brief a creative color.
Client Servicing – Understanding the Client’s requirements by direct interaction, converting the brief into creative advertisements, presenting the campaign to the Client and getting the final approval for the campaign.
Team Management – Headed a team of enthusiastic executives, worked alongside and made every project a success.
SUCCESSFUL PROJECTS –
Reliance Training – Held an outbound training for senior executives of Reliance India Ltd. The program got a rating of 4.5 on 5.
Recruitment advertisement – This was one of the many advertisements I had written for my organization. The responses received were enormous (12000) in 4 hours of the release. CBT for British Gas – This project was for one of our biggest clients. I wrote the script for the 4th module in this Computer Based Training Program. Sibos Presentation – This was on of my latest scripts, a flash presentation for the financial services in the UK.
EDUCATION
1995-1997
1992-1995
1991- 1994
Faculty of Management Studies – IIRM, India
Masters in Business Management (MBA), Grade A
University of Rajasthan, India
Post Diploma in German, Topped the course got a shield
Maharani College, UOR, India
Bachelors in English Honors.