According to Leonard Pickel, Publisher and editor-in-chief of Haunted Attraction Magazine, “There are 3,000 to 5,000 haunted houses in the United States in what is a $300 million industry.” This is a huge industry and with a quick, online search, I found that many of these great attractions see anywhere from 5,000 – 10,000 people a night. One famous haunted house in San Francisco Ca. brags that every year they send more than 250,000 people through their doors.
With number like this, one thing is sure; Halloween is one of the greatest times of the year to plant the seeds of the Gospel. One of the most effective ways to reach a massive amount of people in a very short amount of time, while spreading the light of the Gospel, is through the use of strategically handed tracts. I can tell you that this is extremely effective. Let me share with you how we did this and witnessed some pretty amazing fruit.
Last year I met up with another friend and we decided to head down to a very popular haunted house in St. Louis Missouri. We took nothing more that our back packs, which were filled with a thousand tracts each, and our Bibles. When we got to the haunted house we could see that the line was already about 200 people long.
We stood towards the end of the parking lot and just handed them to people walking by. It wasn’t long before we ran out of tracts. That night I got in my car and prayed about how to be more effective. Early the next morning I wrote a tract called, Welcome to One of America’s Scariest Houses. I put a picture on the cover with a house being consumed with fire. I had a few thousand printed. Then I scanned it and e-mailed it to several friends in other states that wanted to do something evangelistical on Halloween.
We went back to the haunted house the next night and handed out these tracts while saying, “Welcome to One of America’s Scariest Houses.” The response was amazing, not only were people taking them and reading them while they waited in line, but people who watched others reading them would step out of line and come ask for one. We handed them all out in 45 minutes.
It worked great, people waited in line, read the tracts, and were convicted by the Holy Spirit. Then they went through this really scary haunted house, and we waited and then prayed with several people as they walked out of the house; convicted and ready to get away from anything that reminded them of eternity. I even had an e-mail a few nights later from a guy who went home and read the tract that night, and wanted to give his life to Jesus.
One of the guys that I e-mailed the tract to responded with this testimony:
“Hey Sam, we took 500 tracts and went to the "Darkness" with four of my friends, and we passed them ALL out to the people going into the haunted house. While they waited in line to get in, they sat there and read them. 17 people asked us to pray with them after they came out of the haunted house. This was crazy. We will hook up next year and do it again.” - Mark F. Orange County Ca.
I encourage you to make the most of Halloween this year. Most of the year we spend our energies going out and finding people to give the message to, but this Halloween is going to give you or your evangelism team an amazing opportunity to reach hundreds or thousands. Best of all, you don’t have to find them, you’ll see the lines.
Just make sure that you get your hands on a lot of tracts. If there was anything I am changing this year, it will be that I am going to buy a mountain of tracts.
Make the most of this season. More people will be thinking about eternity than any other time of the year.