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Commercials, Dieting and Attracting Males
by Patricia Backora
01/11/11
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In movies, magazines and media, he modern womanís body is viewed as little more than a sex toy. The modern woman is expected to starve herself to conform to a sex-crazed societyís definition of beauty, even if God created her to be short and curvy. If you eat, you wonít look like a slinky snake anymore and Mr. Lean, Mean Machine wonít want to play with you. The world values the female body only as a vehicle of fornication, but the Christian woman should see her own body as a Temple of the Holy Spirit (I Cor. 6:13). How can Christians have anything good to say about provocative ads on TV which associate sex with thinness? At least one cereal commercial features a woman prancing around in skin-tight jeans showing that because she substituted their dry, tasteless product for a decent breakfast, sheís hot to trot and ready for action. Can you imagine Christian women of the first-century church starving themselves so they can fit into skinny jeans and attract males? Have Christians become so desensitized to satanís wiles that they can no longer discern good from evil?

Iíve tasted some of these products, which I wonít bother to name because those who like them might get offended, and everybody has the right to choose their own food. As for their taste, Iíd rather eat the cardboard box. Far better to eat a bit of wheat germ than these tasteless flakes. But really, Iíve seen too many stupid breakfast cereal commercials which insult women in general as empty-headed sex toys in tight clothes.

The implicit message conveyed by magazines and media: Good girls donít eat, they just try to get laid. Women are still hobbling around in spiked heels and starving themselves to impress each other in this War of the Bathroom Scale. Instead of looking like grown women, they want to look like tall ten-year-olds. I thought women would have come further in their struggle for liberation by now, and itís the 21st century! Women should boycott any products which promote oppressive beauty ideals or which encourage female eating disorders.


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